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Had debt USD 2 M, Women's Sales Rise Butter Caramel


Took a loss of billions of rupiah did not make these women give up to continue to do business. Various methods are used to back up despite debt-ridden nearly USD 2 billion.

The woman named Nani Kurniasari. The story begins when his catering business that has been pioneered since 2003-2010 ago. The catering business eventually lose and leave debt.


Nani suffering did not stop there, when his business losses and debt he actually had to split up with her husband. He strongly feels worse.


"Actually, because at that time the conditions again drop the catering business of the bankrupt 2003-2010 finally my loss of USD 1.5 billion. Foolishly I borrow money again about a total of Rp 500 million to cover the debt earlier, even so the added debt, so instead had to cover the debt around Rp 2 billion. Then again there is a problem so plus a separate family life at her husband, "said Nani Kurniasari, to detikFinance, Tuesday (26/04/2016).


After that, she even did not have a job from the year 2010-2013, so it relies on the help of her family, and began to rise at the beginning of last year to make jam.


"In 2010 to 2013 had a vacuum so I count sedapatnya of granting the family. Then in 2014 began selling again hijab but the rise since last year had followup life coach for self-healing. Now there is no task that must cause any work. I am the love to cook and do not want complicated if the catering crockery complicated lot. Now if the jam is easy and can be worked over yourself, "said Nani.


Women who have been studying the marine said, the experiment of making selainya not easy on the four samples of jam he made only one viable sale. Currently it sells jam only one variant that is only caramel flavor.


"If now sell one flavor is butter caramel only. In the past it was the first time trial made 4 of 4 which passes only one remaining bitter end coach I say focus on kerjain one even though the results are small but have to be occupied. The time to make 4 that weve bikinnya Rush -buru while angry and do not focus, so now I'm selling is still a sense of just want to focus on the first, "said Nani.


The initial capital required for the business selainya Rp 200 thousand for raw materials and also for packaging jars. Selainya is sold at Rp 40 thousand / jars, one containing 120 mg after him. He admitted that the turnover from the sale of jams move on hers reached Rp 4 million per day.


"Capital is the start time of Rp 200 thousand for raw materials and the jar. The day could output up to 300 jar. Alhamdulillah late this week jar target of selling 100 per day can kekejar current turnover of $ 4 million per day. Previous Rp 4-5 million most a month or a week to make 10 jar aja not be endless, "he said.


Women who have four children said that he was working on selainya effort was aided by two of his friends. Currently it to market homemade jam through his friends and also via online such as Facebook, Instagram, and Twitter.


In the future he hopes to make home-made jam that can be used to sell jams and other products, as well as to market their products to foreign countries.


"Now for the first prescription was for him 10 hours, bikinnya at home by the same friend No 2. Marketing of goods hell is still mouth to mouth and online in Instagram, Facebook, and Twitter still not dipikirin to get big but ahead pengennya make home-made jam move on later there is no jam or other products from friends who may again move on also still collect anyway because of the huge capital, "he said.


"Packaging is also enhanced so that people would love the gift not embarrassing so. If the delivery farthest to Papua when abroad most people through friends there who entrusted jam move on fitting another friend there asked bawain nothing to Canada, UK but not yet delivery is through a friend, "he said.To try Jam Move On belonged to Nani could visit

 
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